CV | Website | Philip Liu

Skills

Highlight

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．Project management

．Quality assurance

．Mandarin Chinese

．Product life-cycle management

．New product innovation

．English

．Product marketing

．Oracle ERP system

．Thai

．Supply chain management

．Computer-aided design

Work

Experience

6/2024 – 8/2024

Taipei, Taiwan

Project Manager

Nova Design Co., Ltd.

Managed design projects (scooter, electronic, website, marketing) to ensure meeting the defined time, budget, and company’s man-hour requirement.
Inquired and procured materials to fabricate design prototypes, and oversaw prototyping procedures.
Assisted in trade shows and exhibitions, and provided support for parent company.

12/2023 – 6/2024

New Taipei City, Taiwan

Product Manager

ATEN International Co., Ltd.

Maintained rack KVM product life-cycles to ensure products on the market were up-to-date, and resolved customer inquiries regarding product specifications, usage scenarios, and technical issues.
Conducted rolling pricing strategies based on market trends and competitor analysis.
Analyzed competitor and market products to define up-to-date product segmentations and positioning.
Reported sales and promotional results to management, and assisted in defining new sales strategies.

12/2021 – 3/2022

New Taipei City, Taiwan

Product Supervisor

Wistron Corporation

Integrated Innovation Center - Smart Beverage Team

Project manager for both JDM and ODM NPI projects (coffee scale, automatic beverage machine) for startups and small businesses, which comprised of 30% of team yearly revenue.
Managed full product/project lifecycle from customer contact, product designs and developments, legal and patent issues, materials and manufacturers sourcing, material procurements and allocations, production line tunings, production ramp ups, quality controls and inspections, and after-sale and warranty services.
Facilitated cross-team communication with both internal engineers (hardware, software, design, safety, quality testing), sales and legal teams, and external customers, OEM partners, and sales channels.
Maintained customer relations, resolved customer pain points, and supported sales team to foster effective communication, provide technical supports, and secure deals.
Collaborated with research universities and institutions to improve product innovation and effectiveness.

5/2020 – 3/2021

Taipei, Taiwan

Product Manager (ROG Phone)

ASUSTeK Computer Inc.

Responsible for product strategy and roadmap for ROG Phone and associated products, and aligned cross-functional teams to drive innovations and foster the best mobile gaming experience for users.
Managed product development milestones and engaged closely with engineering, design, UX, production management, procurement, and vendors; stimulated communications to achieve milestones within a tight development schedule.
Maintained relations with worldwide telecom operators and field test agents; initiated and executed local testing plans to ensure products pass local certifications, and promptly provided technical documentations and resolved testing issues.
Monitored product trends, issues, and inquires; initiated plans to promptly provide solutions in the best interests of the company, and to incorporate feedback into features for next generation products.
Allocated production and testing team to assemble product samples for media reviews; cooperated with marketing team to plan marketing events and provided on-site technical support.

10/2018 – 10/2019

Bangkok, Thailand

QA Manager

Hosiwell Technology Co., Ltd.

(Hosiwell is an ISO complied cable manufacturer of high-speed data communication cables, coaxial cables, and instrument control cables. Information about the company can be found at: www.hosiwell.com)

Served as the main contact window for UL, CSA, ISO, and other international standard agencies; enforced strict quality control standards on cable product manufacturing processes and testing procedures.
Initiated new packaging design projects to increase packing efficiencies and reduce wastes; then implemented new packaging procedure to current production lines while ensuring quality and complying with international standards.
Explored new materials and machinery to increase production efficiency, maintained close relations with suppliers, and ensured strict quality controls on newly incorporated components.
Assisted production manager in maximizing production line effectiveness, maximizing efficiency, and reduce waste; served as interpreter for oversea technicians for machinery maintenance and upgrades.

7/2014 – 7/2016

Taipei, Taiwan

Product Manager (Prime Motherboard)

ASUSTeK Computer Inc.

Defined motherboard specifications and coordinated cross-team resources for new product development projects.
Managed successful product life cycles across multiple platforms from design phase (DVT), development phase (PVT), product launch phase (MP), carrying through product end-of-life (EOL), and ensured products meet strict deadlines and qualities. Series models include:

∙ X99-A ∙ Z97-A/USB 3.1 ∙ Z170-A ∙ Z170-AR ∙ Z170-E ∙ X99-A II

Produced and maintained product Bills of Materials (BOM) with high efficiency using Oracle ERP system.
Resolved critical manufacturing, supply-chain, and shipping issues regarding BOM changes due to product issues, product revisions, and advertising law updates.
Initiated and implemented new audio features and audio interface makeover, including Crystal Sound 3 and DTS Studio Sound, in conjunction with third-party vendors including Realtek and DTS.
Created marketing materials, product videos, technical documents, website key selling points (KSP), search engine optimizations (SEO), sales training kits, and PR releases in conjunction with product marketing teams.
Provided technical support and led marketing directions for effective product communication, including web landing pages to instruct consumers on new product features.
Coordinated product exhibitions, trade shows, and award contests for ASUS Prime series motherboards. Won awards include:

∙ Taiwan Excellence Award, 2015 (X99-DELUXE)

∙ COMPUTEX Best Choice Award, 2015 (X99-DELUXE/U3.1)

∙ Taiwan Excellence Award, 2016 (Z170-DELUXE)

∙ COMPUTEX Design & Innovation Award, 2016 (X99-DELUXE II)

Maintained close relation with sales teams and customer support teams to provide product technical supports and fulfilled customer inquiries.

3/2012 – 7/2014

Taipei, Taiwan

Sales Assistant

Hosiwell Technology Co., Ltd.

Managed ongoing relations with suppliers and coordinated procurement procedures essential to manufacturing operations: inquiring of prices and terms, contacting vendors/couriers, bidding orders, creating export documents, updating with freight forwarders, and ensuring timely shipping of goods.
Explored potential customers and fulfilled customers’ inquiries regarding product specifications, pricing, and shipping terms.
Administered daily activities including operation payments, payments transfer, bills of delivery, and samples delivery.
Managed website renovation project and scripted advertising copies, product information, and search engine keywords.